Upcoming Webinar

15th June 2021

Worst. Year. Ever.

What happened to university marketing during the pandemic and predictions for the next five years

The world has changed. At some point virtual open days became the norm and ditching subject brochures in favour of content marketing, suddenly, didn’t sound like a terrible idea… But it didn’t happen overnight.

Since March 2020, university marketing and communications teams have been at war. It’s been messy, chaotic and (honestly) the test of our careers, but what have we learned? Join Kyle Campbell (Nottingham Trent University) and Nathan Monk (SMILE), as we cover:

  • how the pandemic has changed the shape of marketing – in, and outside the sector
  • examples of pandemic marketing that are here to stay
  • catastrophes and some surprising ways university marketers responded to the pandemic
  • what skills education marketers should sharpen for the post pandemic world

Spaces are limited: Register now to secure your spot!

This event is happening on Tuesday 15th June 2021, at 14:00 UTC.
Find out what time this is in your local timezone.

This webinar is suitable for:

  • Executive Management
    Stay abreast of the latest trends and innovations and how you can leverage them in your teams efforts
  • Content Writers and Marketing Officers
    Learn about new campaigns that students have been receptive to.
  • Creatives
    Explore examples that you’ll be inspired by.

Guest Speaker:

Headshot of Kyle Campbell

Kyle Campbell

Kyle is an education marketer and content strategist. Some call him a web man. Kyle also runs a popular fortnightly newsletter about what’s happening in higher education, digital marketing and tech.

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Nathan Monk
I'm proud to work for some of the world’s most influential brands that shape cities and define lives: Universities and colleges. I provide advice to forward-thinking senior leaders on how to exceed their organisational targets by creating user-focused, digital-first strategies.