How sunderland.ac.uk tells a story with their new hero video

A photo of Jane Oswald in front of a screengrab of a hero video
This time, we're joined by Jane Oswald (Head of Marketing) from University of Sunderland to discuss our top stories: US unis doubling marketing spend; University of Sunderland making students the star of its story in a new hero video; And the renaissance for print publications at universities.

SEO advice from Amy Cousins (Newcastle University)

Amy Cousins from Newcastle University joins us to talk about the blog that she manages and dives into her SEO specialism. We also talk about a COVID vaccination campaign from Slippery Rock University and yet more frightening Facebook tales.

Extending your WordPress site with plugins

Yellow smiles background with a screenshot of the WordPress plugins search page

WordPress, the content management system (CMS) that underpins the sites we build at SMILE, comes with a limited amount of core functionality out of the box. The core of WordPress has been purposely kept lean and ‘pluggable’ — this allows…