Helping universities deal with the change in news: Timelines

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News has changed a lot over the years, from being printed in newspapers and magazines, through video on the television and now people look online first. All of these mediums are very different but all have something in common. News has three states: Something that is happening, has happened and will happen. But the problem with most news sites is that they only ever consider the state of when it is happening. Weeks after, the story is lost — even if it is still important.

What is moment mapping?

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What is moment mapping? Power is now in the hands of students, making it more pertinent for universities to be on their game with their recruitment. University web properties have multiple audiences. In most cases, the primary purpose is to engage…