Opinion

Supporting our customers with Crisp

Crisp logo Thought Leadership
Crisp is a messaging platform that we've adopted at SMILE to interact with our clients. Though we're using it primarily for our SMILE support communications at the moment, we're hoping to branch out and explore how it can help us with broader client outreach going forward.

Finding inspiration for your UI/UX projects

Desktop 1 Thought Leadership
Inspiration births some of the greatest ideas executed. If you have been designing interfaces for quite some time, there is a high chance you have felt unimpressed with some of your designs. This is usually resulting from the lack of variation plaguing UI design. Designers are often required to create similar components per project, this leads to repeated "patterns".

How important is your homepage?

Pro 008 Thought Leadership
Ask yourself this question. How important is your homepage? In the age of search engines, smart search, SEO etc, how many people actually land on your homepage and use it as a way to find out the information they are looking for?

Identifying Site and Menu Architecture Using GatherContent

GatherContent2 Copy 2 Thought Leadership
At SMILE, we use GatherContent to manage our own website's copy and media content. We have learned that the ability to easily arrange and view our content in this way has highlighted how this system can be further used as a powerful tool to identify or improve site map and menu architecture. Here, we share some of our key learnings.