UI Design

UI Design is a competitive advantage for universities and colleges when done well. We win awards for the websites we work on. It’s a match made in heaven.

You’re not competing with other universities for the attention of your audience. Turn your attention to out-of-sector brands with user interfaces that people enjoy using. These are your true competitors.

Don’t settle for sector-level mediocrity. We look outside the sector for ideas that have already demonstrated measurable success. Then we apply them to university and college websites. This low risk, high return strategy increases brand recognition and conversion rates.

SMILE can help you to improve your websites UI design and in turn, exceed your targets.

A new morleycollege.ac.uk

A image showing the Morley College website
We've been working with Morley College and Hunterlodge Advertising to launch a brand new morleycollege.ac.uk! We're excited to show you all this new project that we've been working on.

Finding inspiration for your UI/UX projects

Desktop 1 UI Design

It could also be that your designs feel dated, in which case you need to refresh your design sense to create some fresh interfaces. Most user interface projects tend to be chaotic from the onset, which is usually due to…

How to navigate your brand while transitioning from print to web

How to make a brand style guide UI Design
In the past, when creating a brand, the primary focus has been on print and ensuring that colours and type are catered more towards the print market. As we move further into the 21st century and into a new decade, a brand's online presence and the way they market themselves online is becoming more and more of a primary focus. In this article, we evaluate how to navigate the transition from print to web.