Insight

How sunderland.ac.uk tells a story with their new hero video

A photo of Jane Oswald in front of a screengrab of a hero video
This time, we're joined by Jane Oswald (Head of Marketing) from University of Sunderland to discuss our top stories: US unis doubling marketing spend; University of Sunderland making students the star of its story in a new hero video; And the renaissance for print publications at universities.

SEO advice from Amy Cousins (Newcastle University)

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Amy Cousins from Newcastle University joins us to talk about the blog that she manages and dives into her SEO specialism. We also talk about a COVID vaccination campaign from Slippery Rock University and yet more frightening Facebook tales.